How to Package Flower Cookies Like a Pro
Packaging Flower Cookies Made Simple
Flower cookies are already showstoppers on their own, but the right packaging brings everything together. Our bouquet-style boxes are designed to keep tall, delicate cookies secure while showing off their details, making them a popular choice for holidays, events, and everyday gifting. Below, we’ll walk through how to assemble the box and package your flower cookies neatly, with a few helpful tips along the way to keep the final presentation stunning.
Take a look at our new flower cookie boxes below to see all available styles and options.
Box Assembly & Packaging
These steps will guide you through assembling the bouquet box and packaging your cookies.
Step 1: Fold the box along all crease lines
Begin by folding the box along each pre-scored crease. This helps the box take shape and makes the remaining steps easier.
Step 2: Add ribbon (optional)
If you’re using ribbon, thread it through the holes at this stage.
Pro Tip: Ribbon can be added later, but it’s much easier to thread it before the box is fully closed.
Step 3: Secure the box
Tuck the two tabs into their corresponding slits to form the box structure.
Step 4: Tie your bow (if you're using one)
Once the box is assembled, tie your ribbon into a bow and adjust as needed.
Pro Tip: When tying your bow, keep the loops small and even, then pull the ends straight down rather than out to the sides. This helps the bow sit flat against the box and keeps it from twisting. If needed, trim the ribbon tails at an angle or into a V-cut for a clean look.
Step 5: Heat seal your cookies
Place each cookie into a bag and heat seal for freshness.
Use 3" x 12" bags for narrow cookies
Use 5" x 7" or 5.25" x 10.5" bags for wider designs
Pro Tip: Place cookies into the bags upside down so the heat-sealed edge is hidden once they’re inside the box.
Step 6: Add cookies to the box
Carefully place the heat-sealed cookies into the box, arranging them so the designs face forward. Now your flower cookies are boxed and ready, beautifully done!
Finishing Touches
Each bouquet box comfortably holds 4–6 flower cookies, depending on the depth and width of your designs. The cookies shown here were made using our brand new flower cookie cutters, which are sized to fit beautifully in this style of packaging. Arranging the cookies neatly and evenly helps keep everything secure while still showing off the details.
For this look, we used this ribbon to add a simple, finished touch to the box. Once your ribbon is in place, a neatly tied bow brings the whole presentation together.
Here’s a quick video showing how to tie the perfect bow.
To complete the look, pair your bouquet box with our new bouquet tags, designed to coordinate beautifully with flower cookies and gift-style packaging. You can browse all available tag options below:
Decorating Tips
To achieve crisp, well-defined petals that sit right up against each other, work in sections rather than flooding the entire flower at once. Flood one petal (or section) of icing and allow it to rest briefly until the surface has set. Once set, flood the adjacent section. This approach keeps the petals visually separate while allowing them to meet cleanly at the edges.
Using a slightly thicker flood icing also helps maintain definition. Your icing should be fluid enough to settle smoothly, but thick enough to hold its shape without spreading too far. If needed, adjust with small amounts of water and test on parchment before decorating.
For more control when working in small sections, tipless piping bags make it easy to adjust your opening size and create clean edges as you work. They’re especially helpful for detailed petal designs.
For added guidance, lightly sketch your petal shapes with an edible marker before icing. This gives you a visual guide and helps keep the flower shape balanced, especially on complex petal designs like roses.
Other Treats That Work Well in Flower Boxes
If you like the look of the flower box but don’t want to create a full flower bouquet, this style of packaging still works beautifully for a variety of treats. The tall, narrow shape is ideal for items that can stand upright and be individually wrapped.
This packaging pairs especially well with:
- Cookie pops and cake pops
- Dipped pretzel rods
- Marshmallow pops
- Rice Krispie treats on sticks (These work great with cookie cutters!)
- Chocolate-covered strawberries (individually wrapped)
- Long biscotti or dipped cookie sticks
- Macarons stacked or secured on sticks
Each box comfortably fits 4–6 treats, depending on width, making it easy to create simple assortments or themed gift sets without committing to a full bouquet-style design.
Wrapping It Up
Whether you’re creating classic flower cookies or experimenting with other bouquet-style treats, we hope this guide sparked a few ideas for what you can offer this season. Bouquet packaging is a simple way to turn baked goods into thoughtful, beautiful treats that have that "wow" factor.
If you’re looking for more ways to round out your lineup, take a look at our Valentine's Day Cookie Packaging Ideas blog for some extra inspiration.
